Admob supplies iPhone and iPod touch advertising to many Apps in the App Store. Their latest tracking numbers indicate that request from Apple devices grew 28% in January.
Now, that might make you think, at first, that that means sales increased during January, but that’s not really the case.
Sure, it could mean that, it could also simply mean that more developers are using Admob for advertising on their Apps, which could cause the increase just as easily as anything else.
It does certainly show growth somewhere – but it’s not exactly clear where, based solely on this data.
One thing we can see though, is that iPod touch sales are going up, with the Touch representing 40% of Apple requests, which is up from 20% in Sept.