The iPad Difference

[Image via Kimberly White/Reuters] I have a friend of mine who isn’t very tech savvy. She loved her BlackBerry for years, because she loves to wear down the keyboard with frequent texting. When the iPhone came out, she debated it for literally years until she finally caved in and bought it. Now it’s her favorited…

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iPad Versus the World

[Image via PCWorld] There’s been a lot of talk recently about Android, specifically how it’s not living up to its potential. The problem seems to be with the carriers, who have been using Android’s flexibility against itself by adding new skins, making exclusive deals with apps, and even taking Google out of the search system….

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Facebook Marketing for Financial Services Firms — How to Improve ROI Fast

Is Facebook really an essential marketing tool for financial services firms? Yes and no. Every financial services firm, especially independent entities without the visibility and name recognition of the big international finance players, should have a well-curated, active Facebook presence. That’s not the same as making Facebook the centerpiece of your digital marketing operation. It…

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Cybersecurity

TryHackMe: Why You Should Consider a Career in Cyber Security and How to Train to Get There

Digital technologies are vital in this era because they improve communication, business operations, data generation, collection, and storage. As a result of internet availability and affordability, companies and people have taken their social lives online, and anyone can now access a lot of information than a decade before. At the same time, reports about data…

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