Apple launched its first ad campaign for the new unibody Macbook line last night, and it has a decidedly “green” focus.

The new ads focus on how earth-friendly the new Macbook and Macbook Pro are, and this is just the start of Apple’s campaign to promote their systems under this new “green” banner.

Steve Jobs has gone on record as promising to clean virtually all toxic materials from Apple’s hardware by the end of 2008 – but without some new desktop replacements (which are unlikely at this point in the year) that time table may be a bit off.