Hey, lookie here. Another iPad bag for the masses. Yes, this follows the same trend of bags that look too much like a purse for any respectable guy to carry with them, but just in case you’re interested, here’s the scoop on the Booq Push:

The Boa push iPad messenger provides one of the most compact ways to carry your iPad, iPhone, credit cards, a notepad and pens wherever you need to go. Crafted from durable Twylon and genuine Nappa leather, the slim Boa push is equipped with a wide, super-comfy seatbelt nylon shoulder strap and a sturdy snap button flap closure.

Each Boa push is tagged with a gunmetal-framed Terralinq serial number. Once registered, the booq Terralinq service may help reunite you with your lost and found bag.

I had no idea what Twylon was, so I googled it. I still haven’t quite figured it out.

Regardless, this bag does have quite a few neat features, including a front pocket giving you convenient access to your iPhone, and a bunch of credit card slots on the inside for your … credit cards. You’re probably going to need one of those to pay for the thing though, because it’s $89.95. Worth it? I guess it depends on how much you like Twylon.