iOS Users Prefer Planes, While Android Users Take the Bus


ios users

It’s another one of those “let’s compare iOS users and Android users”, but this time, the comparison zones in on travel preferences. In a study conducted by Battery Ventures, an investment group, it was revealed that iOS users prefer to take planes, while Android users take the bus.

ios users

Obviously, what some are taking away from this is that iOS users are more affluent. Remember that bar graph showing that Apple is for the rich?

Before you get all huffy about this generalization, though, it is worth noting that Jonathan Sills, the Battery Ventures entrepreneur-in-residence who conducted the firm’s study, says that there are some commonalities that don’t necessarily point to the conclusion that Apple is for the rich. For example, Android and iPhone users are equally likely to be homeowners or to own a gun. (I’m an iPhone user, and I’m not a homeowner. And, no, I’m definitely not rich.)

Other information gathered from the study include:

  • iPhone users prefer wine to beer (Personally, I’m torn on this one.)
  • iPhone users are more likely to own stock
  • Android users are more likely to use public transportation
  • Android users have eaten McDonald’s in the past month (And???)

The bottom line? The study is not meant to denigrate anyone, but to point out that understanding your demographics as a business is important.

So, iPhone users, does the data apply to you?

Via

 


Kossi Adzo

Kossi Adzo is a technology enthusiast and digital strategist with a fervent passion for Apple products and the innovative technologies that orbit them. With a background in computer science and a decade of experience in app development and digital marketing, Kossi brings a wealth of knowledge and a unique perspective to the Apple Gazette team.

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