For a long time, I’ve counted myself among the crew of online Apple defenders: people that feel the need to explain Apple’s ethos and decision-making process to strangers online. A lot of people are offended by what can be seen as aloofness, arrogance or obsession with details, and a variety of Apple apologists frequently rise […]
What’s that about the economy being bad? With the recent report from Moody’s Investors Service, it looks like some people are definitely feeling good. According to the report, US firms – not including those who are in the finance industry – have broken a record with what their balance sheets are showing. $1.6 trillion. TRILLION! Can […]
Just how rich is Apple? Well, it depends on what measure you are looking at. Last year, Apple’s revenue was $170.910 billion, with its total assets amounting to $207 billion. No wonder they have all the money to deal with those lawsuits, huh? But where does all that money come from? To save you all the […]
Even though Tim Cook is the CEO of Apple, Sir Jonathan Ive has become the face of the company in much the same way that Steve Jobs was. Ive has in some way touched every current product from Apple, and with a never-ending dedication to true design and functionality, he has become the heart of […]
You know it looks cool, and you know it’s going to be crazy expensive to build. But here are 5 facts about Apple’s enormous new “mothership” Campus that will blow your mind.
Not content with just one spaceship-shaped structure at Apple Campus 2, the tech giant is planning a second facility on the grounds that’s also round, but this one looks like a flat saucer hovering over the ground.
It’s on! Apple has sent out invitations for its long-suspected September 10th media event/keynote/PR/circus/thing, and here it is. What do you suppose Tim Cook & Co. will unveil?
Sooner or later, everybody needs information from Apple or help solving a problem. 10 little-known pages at apple.com can resolve virtually any issue you may encounter. Here’s a handy quick-reference to 10 crucial Apple URLs.
If you’re hired by Apple and remain in their employment for several years, Apple HQ sends out some nifty thank-yous to commemorate your anniversary with the company. Take a look.
Numbers don’t lie: when it’s released later this year, OS X version 10.9 will unquestionably be the last major upgrade to the venerable OS. But there are only a few cat species left to choose a name from. Which one will Apple pick? Which one would you pick?