Comments on: Thoughts on DRM – a Response to Engadget’s Post Apple/EMI Commentary http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/ Apple Gazette - An Apple Blog Fri, 19 Mar 2010 23:36:45 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Michael http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/comment-page-1/#comment-7214 Michael Tue, 03 Apr 2007 13:49:09 +0000 http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/#comment-7214 Ryan - I get what you're saying, and I would agree with you if the files were exactly the same except for the DRM...but they're not. The files are a higher quality audio. Plus. I think the price distinction is important for those same people that don't pay attention to DRM. They will want to know why there are two prices...where, if they were the same, I don't think that those people would ask or even care. It is important that people have this choice between DRMed tracks and Non-DRMed tracks. If they choose the Non-DRMed tracks, then we will all have a very important precedent that the other labels will HAVE to look at. Ryan -

I get what you’re saying, and I would agree with you if the files were exactly the same except for the DRM…but they’re not.

The files are a higher quality audio.

Plus. I think the price distinction is important for those same people that don’t pay attention to DRM. They will want to know why there are two prices…where, if they were the same, I don’t think that those people would ask or even care.

It is important that people have this choice between DRMed tracks and Non-DRMed tracks. If they choose the Non-DRMed tracks, then we will all have a very important precedent that the other labels will HAVE to look at.

]]> By: Michael Markman http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/comment-page-1/#comment-7203 Michael Markman Tue, 03 Apr 2007 09:25:53 +0000 http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/#comment-7203 @Ryan Block, Apple can't win on this one. When the iTunes store started out with Disney product only (including ABC television), it was... the only studio Jobs could get interested is the one where he has a huge equity position and a board seat. Now that he's starting with EMI, it's... if he really cared, he'd start with the labels that he has a financial interest in. @Ryan Block,
Apple can’t win on this one. When the iTunes store started out with Disney product only (including ABC television), it was… the only studio Jobs could get interested is the one where he has a huge equity position and a board seat. Now that he’s starting with EMI, it’s… if he really cared, he’d start with the labels that he has a financial interest in.

]]> By: Ryan Block http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/comment-page-1/#comment-7173 Ryan Block Tue, 03 Apr 2007 00:40:11 +0000 http://www.applegazette.com/on-the-web/thoughts-on-drm-a-response-to-engadgets-post-appleemi-commentary/#comment-7173 I think we agree on more than you realize! Today's news is indeed VERY good, some of the best I've heard in a long time. However, I do think you underestimate Jobs's clout at Disney. Moreover, I think you're not remembering all the indie labels and musicians who've been asking to sell their music on iTunes DRM-free for years. All of a sudden EMI decides to do it and the Apple tidal wave strikes? No, I think Apple is getting too much credit here. My point with DRM was that most people who use an iPod and iTunes and iTMS prob don't care about DRM -- until it's too late (i.e. their hard drive dies and they have to call Apple to ask permission to redownload their music). There shouldn't be a premium attached to DRM-free music, it should be marketed equally. The higher price was entirely Apple's choice, and that's where I found fault in Apple's approach. Believe it or not, other than that I do pretty much agree. And I do appreciate your response! Certainly less caustic than most of the other people who I seem to have riled up today! :) -R I think we agree on more than you realize! Today’s news is indeed VERY good, some of the best I’ve heard in a long time.

However, I do think you underestimate Jobs’s clout at Disney. Moreover, I think you’re not remembering all the indie labels and musicians who’ve been asking to sell their music on iTunes DRM-free for years. All of a sudden EMI decides to do it and the Apple tidal wave strikes? No, I think Apple is getting too much credit here.

My point with DRM was that most people who use an iPod and iTunes and iTMS prob don’t care about DRM — until it’s too late (i.e. their hard drive dies and they have to call Apple to ask permission to redownload their music). There shouldn’t be a premium attached to DRM-free music, it should be marketed equally. The higher price was entirely Apple’s choice, and that’s where I found fault in Apple’s approach.

Believe it or not, other than that I do pretty much agree. And I do appreciate your response! Certainly less caustic than most of the other people who I seem to have riled up today! :)

-R

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