‘Project’ The Next iPad Magazine?

Richard Branson, best know for his foray in to major markets from space exploration to cell phones is making his way to the iPad with a magazine called ‘Project’.

Yahoo that Branson is launching an iPad only magazine this coming Tuesday that will focus on entertainment, travel, business, design, and international culture.

This is after news broke that Rupert Murdoch was working closely with Apple to launch an iPad only newspaper that will leverage a new subscription model to deliver content.

The iPad newspaper and magazine game is heating up, do you think it’s a last ditch effort by old media to save their business model or will Steve truly announce something revolutionary? Let us know in the comments.

Expect to see my thoughts on what an iPad newspaper could look like.


  1. kelly says

    After I downloaded Richard Branson’s ‘Project’ to my iPad, my iPad went dead. It is just a black screen. :( Time to go to the genius bar, thanks Branson.


  1. […] Richard Branson and Rupert Murdoch are both moving in to the iPad subscription business — uncharted territory even for a media tycoon and an ambitious entrepreneur. Their foray in to iPad content distribution will come as Apps, digital magazines that will hopefully give new life to an aging  method of printing information. Murdoch and Branson are both ambitious but there’s doubt about their plans to reinvigorate the magazine and newspaper.  […]

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