Netflix’s “Watch Instantly” feature is starting to pop up on just about everything.
It is now officially available for Mac (but you will need to install the Microsoft Silverlight plugin if you haven’t already), and it has been added to the media center craze of the moment “Boxee” as well.
AppleTV users are most excited for “Boxee” because you can hack your AppleTV and install it on the device. This would now give you the Netflix “Watch Instantly” feature on your AppleTV for the first time.
What’s interesting about all the excitement about this is that people never seem to mention (or rarely seem to mention, rather) that the selection of movies on this service is pretty terrible. There are quite a few TV shows that you can watch with it, however — and perhaps that’s enough for people, but I think Netflix needs to concentrate on improving the quality of their stream, and the content that they have – before this begins to live up to the hype that currently surrounds it.
What do you think?
UPDATE: Apparently, even though Netflix is a part of the software, the hardware for the AppleTV just isn’t fast enough to run it. Will they figure out a way around it? I don’t know – perhaps. Right now, though, it doesn’t look like you’ll be able to run it on your AppleTV.
Also, if you’re having trouble finding Netflix in Boxee it’s located under the Internet tab.