In a discussion with Reuters yesterday, Apple CEO Steve Jobs went on the record on his stance on a subscription based music service in the iTunes store. “Never say never, but customers don’t seem to be interested in it…The subscription model has failed so far.”
This statement from Jobs comes just days before Apple and the music industry are to begin contract renewal negotiations.
Many music industry executives would love it if Apple started a subscription based model to allow the music companies more revenue, but Jobs remains a firm believer that people want to own their music. While the music industry may decide to push for this, Jobs and Co. will mostly likely counter with a push for more DRM concessions.
“We’ve said by the end of this year, over half of the songs we offer on iTunes we believe will be in DRM-free versions,” Jobs said. “I think we’re going to achieve that.”