If you want to get a look at yesterday’s Philnote you can do so in a variety of ways. They have posted it streaming at Apple.com right here. You can also find it in iTunes available for download right here.
Looking at all the articles this morning about the Keynote online, make it very clear why Apple is pulling out of Macworld. Forget anything about Steve’s health, for get time tables, forget all of that (even though there may be elements of truth to the reasoning in them all). The clearest reason to pull out of Macworld is because Apple just can’t win with the press on these events.
The rumormill started chugging along after everyone got over Steve not delivering the keynote and we saw Mac Mini rumors, new home media rumors, the iTablet popped up a time or two, and the iPhone Nano rumors (which make NO sense) dominated.
None of these things came true – and you know what? Apple still didn’t disappoint at this show.
Why? Because they told us this event was going to be down played – then they down played it. Steve didn’t give the keynote, it’s the last year – all the signs are RIGHT THERE that say this event was not going to be the iPhone unveiling of 2007.
Still, the rumor mill gets things worked up, and the stock takes a hit every time because of it.
So it makes perfect sense why Apple is pulling out of Macworld. If I were them, I’d do the same thing – there’s no reason their stock should have to take a hit every time they make an announcement because people can’t help but make stuff up on the Internet.
At least, that’s how I feel about it – what do you think?